GA4 Consultant (Remote – Anywhere)
Overview
Role: GA4 Consultant (Remote – Anywhere)
The client seeks a GA4 (Google Analytics 4) Consultant to support a digital product team in optimizing and evolving their analytics infrastructure. The role involves working on an ad-hoc, project-based basis, assisting with both the setup and troubleshooting of GA4 implementations across multiple initiatives.
This is a remote role, open to candidates based anywhere, with preferred availability within ±4 hours of UK time.
Responsibilities:
- Audit and assess existing GA4 configurations and tag structures.
- Build conversion funnels in GA4 using existing tags and data layers.
- Provide consultation on best practices for GA4 setup, including event and goal tracking.
- Design and implement new GA4 tracking builds to meet evolving product and marketing needs.
- Identify and resolve discrepancies between Universal Analytics and GA4 reports.
- Deliver clear documentation and support internal stakeholders in understanding analytics insights.
Qualifications:
- Demonstrated expertise in GA4, including advanced tagging and funnel creation.
- Strong experience with Google Tag Manager (GTM) and custom implementations.
- Deep understanding of differences between Universal Analytics and GA4.
- Proven ability to diagnose data discrepancies and implement fixes.
- Effective communicator with the ability to guide and advise cross-functional teams.
Project Details:
- Start Date: Flexible / TBD
- Duration: Ongoing, ad-hoc project-based work
- Working Hours: Flexible, with availability ideally within ±4 hours of UK time
About the Client:
The client is a digital-first business undergoing a transition to GA4 and looking to ensure their analytics stack is stable, insightful, and scalable. They value expert guidance to support informed product and marketing decisions.
Commitment to Inclusion:
Tribes and its clients are committed to building diverse teams and creating inclusive environments. Candidates from all backgrounds are encouraged to apply.
Required skills
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